Vice President of Marketing

Job overview

The Vice President of Marketing role is onsite in San Francisco, CA. Compensation is not specified in the posting. LettrLabs is building an automated, measurable direct-mail marketing platform that combines AI with tangible marketing. As the company’s first marketing leader, this role owns the demand engine and leads a three-person team, connecting marketing programs and budget decisions to pipeline and revenue growth. The position also partners with Sales on lead quality, conversion, and pipeline efficiency.

What you'll do

• Own end-to-end marketing strategy across demand generation, account-based marketing, lifecycle, and field events
• allocate the marketing budget and track return on investment
• build account-based marketing for large home-services accounts
• lead three direct reports
• report on customer acquisition cost, pipeline contribution, conversion rates, and payback period
• partner with Sales
• lead go-to-market execution for launches, integrations, and vertical expansions.

What we're looking for

Skills & competencies

vice president of marketing

marketing leadership

demand generation

account-based marketing

lifecycle marketing

b2b saas

pipeline growth

san francisco ca

lettrlabs

paid acquisition

go-to-market

team leadership

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, and vision coverage
• equity
• 401(k)
• flexible paid time off and paid holidays
• on-site gym
• pet-friendly workplace
• daily lunch.

Why this role

First marketing leader at LettrLabs, with ownership of the department and a three-person team.

About the employer

LettrLabs is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.