Manager, Earned Influence & Brand PR

Job overview

The Manager, Earned Influence & Brand PR role is onsite in Chicago, IL, with an annual salary range of $108,160–$141,960. The role supports the Mars Snacking Accelerator Corporate Affairs Team and leads earned- and influence-led communications for the Tasty & Wholesome portfolio in the United States and Canada. The role builds brand reputation, awareness, and growth through earned media, strategic partnerships, brand storytelling, executive visibility, and reputation management. It coordinates with internal teams and agency partners, develops communications content, and uses measurement and insights to guide campaign performance.

What you'll do

• Lead earned media and influence initiatives, brand communications, strategic partnerships, creator engagement, and earned-first storytelling
• monitor media trends, consumer feedback, and reputational risks
• support social listening and reporting during issues and crises
• own the brand communications editorial calendar and develop press releases, messaging, Q&A documents, statements, social posts, presentations, and speeches
• support executive visibility and thought leadership
• manage agency partners and awards submissions
• lead measurement platform use, KPI frameworks, budget tracking, and monthly reporting.

What we're looking for

Skills & competencies

earned media

brand public relations

influencer engagement

brand communications

executive visibility

reputation management

agency management

measurement and insights

tasty & wholesome portfolio

chicago il

kellanova

annual salary $108,160-$141,960

united states and canada

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, vision, life and accidental death and dismemberment insurance, employee assistance program, short- and long-term disability, 401(k) with company contributions, and voluntary income protection benefits.

Why this role

Leads earned and influence communications for Eggo, Rice Krispies Treats, and Pop-Tarts across the United States and Canada.

About the employer

Kellanova is hiring for this role. Industry: Breakfast Cereal Manufacturing. Sector: 31.