Marketing Technology Manager — Tooling and AI Operations

Job overview

The Marketing Technology Manager — Tooling and AI Operations role is onsite in Austin, TX, with three anchor office days on Mondays, Tuesdays, and Thursdays. Compensation is not specified. Sonar develops AI code review and verification products used by organizations to support reliable, secure, and maintainable software. The manager owns the marketing technology stack, translating team needs into tool requirements and ensuring platforms, integrations, and data flows work effectively. The role drives adoption, measures utilization and return on investment, manages vendors and budgets, and partners on marketing automation and AI capabilities.

What you'll do

• Own marketing platforms and vendor relationships
• define tooling requirements
• coordinate configuration and integrations with IT and RevOps
• design onboarding and training
• report utilization, ROI, and impact
• assess tools and recommend changes
• support AI and automation adoption
• manage budgets, contracts, and renewals.

What we're looking for

Skills & competencies

marketing technology manager

marketing tooling

ai operations

full-time

austin tx

sonar

marketing platforms

marketing operations

tool integrations

vendor management

marketing automation

three anchor office days

Work arrangement

• Weekend coverage required

Why this role

The role combines business ownership of marketing platforms with hands-on administration and cross-functional work.

About the employer

Sonar is hiring for this role. Industry: Software Publishers. Sector: 51.