Business Development Associate

Job overview

Business Development Associate is a hybrid role in Ann Arbor, MI, with office attendance three days per week; compensation is described as a base salary with variable compensation, but no numeric amount is specified. AdAdapted provides advertising technology that helps brands reach shoppers through mobile apps and shopping experiences. The associate builds a qualified sales pipeline by identifying and engaging potential leads among national brands and media agencies. The role supports revenue growth by securing Sales Accepted Leads, booking meetings, and maintaining accurate CRM records in a performance-focused development program.

What you'll do

• Source leads and identify decision-makers
• execute personalized outbound campaigns across email, phone, and professional networks
• qualify prospects against criteria
• maintain CRM records
• track performance and daily priorities
• work toward weekly meeting and monthly Sales Accepted Lead targets.

What we're looking for

Skills & competencies

business development

sales

lead generation

outbound campaigns

pipeline qualification

crm

sales accepted leads

ann arbor mi

adadapted

advertising technology

cpg brands

three office days per week

flexible pto

401(k) match

Work arrangement

• Weekend coverage required

Benefits & perks

• Base salary plus variable compensation tied to pipeline and revenue goals
• flexible PTO
• medical, dental, and vision benefits
• FSA and HSA
• life insurance
• Roth IRA and 401(k) with company match
• qualified transportation plan
• and career advancement opportunities.

Why this role

The Business Development Accelerator begins with five days of intensive training. The role requires three days per week in the Ann Arbor office and a degree from an accredited university or college.

About the employer

AdAdapted is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.