Marketing Director
Compensation
From $150k /yr
Employment type
Full-time
Work setting
On-site
Location
Rockville, MD
Schedule
Day shift
Posted
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Job overview
The Marketing Director role is onsite in Rockville, MD. The posting states a base salary of $130,000–$150,000 per year plus performance-based commissions. Divorce With A Plan is a Maryland family law firm focused on divorce and child custody matters. The director leads marketing planning and execution to generate qualified leads and support the firm’s growth goals. The role oversees campaigns, digital and CRM infrastructure, vendors, staff coaching, performance reporting, and compliance with State Bar advertising rules and legal ethics.
What you'll do
- Develop and own the annual marketing plan
- execute at least four major multichannel campaigns annually
- monitor lead volume, source, and quality and report KPIs weekly
- oversee social media, advertising, newsletter, SEO, website audits, CRM, and paid advertising
- manage outside contractors
- coach staff on networking
- ensure marketing materials comply with State Bar advertising rules and legal ethics.
What we're looking for
- Skills & competencies
- marketing directorstrategic marketinggrowth marketingrockville mddivorce with a planfamily lawlead generationseocrmgoogle adsfull-time$130k–$150k/year
- Work arrangement
- Weekend coverage required
Benefits & perks
- Performance-based commissions are offered in addition to base salary.
Why this role
The posting seeks a marketing leader with a demonstrated record of growing a law firm or professional services business and achieving campaign ROI.
About the employer
Divorce with a Plan is hiring for this role. Industry: Offices of Lawyers. Sector: 54.
Additional details
- Industry sector
- 54
- Industry
- Offices of Lawyers
- Occupation code
- 11-2021.00
You'll be redirected to the employer's application page.
Listing ID: dcd1b60a-d997-4db3-90a0-89b84c610f13