Digital Media Campaign Strategist

Job overview

The Digital Media Campaign Strategist role is hybrid in Fort Worth, TX, with Monday, Tuesday, and Thursday in the office and Wednesday and Friday optional in-office. Compensation is not specified. The strategist joins Schaefer Advertising’s Digital team and supports healthcare, real estate development, and destination and entertainment clients. The role plans, launches, manages, and optimizes paid digital campaigns, analyzes performance, and communicates recommendations to clients. It helps turn media investment into business outcomes through campaign testing, optimization, and collaboration across account and media teams.

What you'll do

• Plan and buy digital media
• build, launch, and manage multichannel campaigns
• manage budgets and pacing
• monitor performance and conduct testing and market analysis
• contribute insights to analytics reports
• explain performance to clients and support meetings
• train junior team members and contribute to process improvements.

What we're looking for

Skills & competencies

digital media

campaign strategy

paid social

organic social

paid search

programmatic display

campaign optimization

client reporting

hybrid

fort worth tx

schaefer advertising

Work arrangement

• Weekend coverage required

Benefits & perks

• 401(k) with 3% employer contribution
• health, dental, disability, vision, and life insurance
• holiday schedule and PTO
• parental leave
• paid volunteer and community service program
• hybrid work week
• birthday off
• paid office closure between Christmas and New Year’s.

Why this role

The source specifies a hybrid work week, no work on the employee’s birthday, and a paid office closure between Christmas and New Year’s.

About the employer

Schaefer Advertising is hiring for this role. Industry: Advertising Agencies. Sector: 54.