Senior Analyst, Marketing Intelligence and Analytics

Job overview

The Senior Analyst, Marketing Intelligence and Analytics role is onsite in Plano, TX. Compensation is not specified. The position is hired by Judit Inc. on behalf of a global technology client and works alongside the client’s team to build integrated marketing intelligence for a consumer technology brand. The analyst consolidates and validates marketing data, develops recurring reporting, and uses approved generative AI tools to improve analysis and workflows. The role helps Marketing teams make more consistent, evidence-based decisions and measure process improvements.

What you'll do

• Collect, organize, and analyze marketing data from internal teams and external partners
• review KPI definitions and methodologies
• validate and reconcile data
• standardize information for integrated analysis
• identify trends
• use approved generative AI tools and validate outputs
• maintain recurring reporting
• document and test AI-enabled workflows
• support marketing effectiveness work including MMM and MTA coordination
• organize historical outputs and communicate findings.

What we're looking for

Skills & competencies

senior analyst

marketing intelligence

marketing analytics

data quality

integrated reporting

generative ai

excel

mmm

mta

plano tx

judit inc

Work arrangement

• Weekend coverage required

Why this role

Temporary contract position employed by Judit Inc.; approved tools named in the posting include Gemini, Claude, and Claude Cowork. Tableau, Power BI, MMM, and MTA experience are listed as nice to have.

About the employer

Judit Inc is hiring for this role. Industry: Research and Development in the Physical, Engineering, and Life Sciences (except Nanotechnology and Biotechnology). Sector: 54.