Brand Growth Strategist — Valuetainment

Job overview

The Brand Growth Strategist — Valuetainment role is listed in Fort Lauderdale, FL; the posting does not specify a work arrangement. Compensation is described as salary plus performance-based bonus, with no numeric amount specified. The role supports Valuetainment’s effort to build a Gen Z-focused content vertical and grow Patrick Bet-David’s personal brand. The strategist owns day-to-day Instagram growth and turns existing media into platform-native content designed to increase followers, subscribers, retention, and engagement. The role also develops and tests short-form series and street-interview formats for younger audiences, using performance data to refine content.

What you'll do

• Manage Patrick Bet-David’s Instagram presence
• develop content concepts, hooks, packaging, captions, and posting cadence
• repurpose podcasts, speeches, interviews, debates, and live appearances into short-form content
• develop and test Gen Z-focused series and street interviews
• monitor growth, conversion, retention, and engagement metrics
• run content experiments
• report performance trends
• and maintain brand alignment.

What we're looking for

Skills & competencies

brand growth strategist

fort lauderdale fl

valuetainment

instagram growth

content strategy

short-form video

gen z audience

creator brand

audience analytics

content experiments

street interviews

Work arrangement

• Weekend coverage required

Benefits & perks

• The posting mentions a comprehensive benefits package but does not specify individual benefits.

Why this role

The posting describes a growth-focused role measured on audience growth, conversion, retention, shareability, and breakout content performance.

About the employer

Valuetainment is hiring for this role. Industry: Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers. Sector: 51.