Marketing Operations and CRM Lead
Employment type
Full-time
Work setting
On-site
Location
Sterling, MA
Schedule
Day shift
Posted
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Job overview
The Marketing Operations and CRM Lead role is onsite in Sterling, MA. Compensation is not specified. The role supports marketing operations and demand generation across Connexis Group’s growing group of companies in the fiber optic cable and connectors industry. The lead manages CRM processes, marketing automation, reporting, and digital initiatives to increase qualified leads and improve coordination between marketing and sales. The position builds consistent processes and measures marketing’s contribution to business growth across the group.
What you'll do
- Manage CRM, marketing operations, and demand generation
- grow digital marketing and ZoomInfo activity and targeted prospect lists
- create outreach and email campaigns
- track lead conversion and marketing-qualified leads
- manage social media schedules and performance
- develop blogs, case studies, project spotlights, and event content
- update group websites
- build monthly dashboards and reports
- support annual marketing planning, cross-company initiatives, sales-marketing collaboration, and trade shows.
What we're looking for
- Skills & competencies
- marketing operationscrmdemand generationmarketing automationlead generationzoominfocampaign reportingsocial mediacontent marketingsterling mafoc acquisitions
- Work arrangement
- Weekend coverage required
Why this role
The posting describes a private equity-backed platform scaling through acquisition and calls for 3–5 years of marketing, marketing operations, CRM, or demand-generation experience.
About the employer
FOC Acquisitions is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.
Additional details
- Industry sector
- 54
- Industry
- Marketing Consulting Services
- Occupation code
- 11-2021.00
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Listing ID: bdf3f1d7-d258-424f-b4a5-4a164bc7d9b6