Paid Creative Strategist, Performance Ads

Job overview

The Paid Creative Strategist role is listed in Boulder, Colorado, with a hybrid schedule and most days in the office; the posting also mentions office space in Denver. Compensation is $90,000–$110,000 per year, depending on experience. The role supports Shinesty’s paid advertising and its mission to entertain people while selling products. This player-coach role owns the paid creative roadmap and testing pipeline, leads in-house producers and agency partners, and personally develops concepts, scripts, and ads. It uses creative performance data to identify what works, improve underperformers, and guide the next round of advertising.

What you'll do

• Set and prioritize the paid creative pipeline
• develop concepts, scripts, and copy
• build and run creative tests
• analyze performance and report results
• manage and coach in-house creative staff and agencies
• coordinate with photographers, designers, editors, and media buyers
• source and direct creators or talent when needed
• use AI creative tools.

What we're looking for

Skills & competencies

paid creative strategy

performance advertising

creative analytics

ad testing

meta ads

video and photo ads

agency management

creative roadmap

boulder co

hybrid

shinesty

$90k–$110k

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, and vision insurance
• flexible PTO and working hours
• relocation assistance
• laptop and other needed equipment
• access to AI and creative platforms
• dog-friendly office
• discounted and occasional free products.

Why this role

Player-coach role combining hands-on ad creation, creative analytics, and leadership of internal producers and agency partners.

About the employer

Shinesty is hiring for this role. Industry: All Other Miscellaneous Retailers. Sector: 45.