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Digital Marketing & Communications Manager

SOPREMA · Wadsworth, OH · Marketing and communications

Employment type

Full-time

Work setting

On-site

Location

Wadsworth, OH

Schedule

Day shift

Posted

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Job overview

The Digital Marketing & Communications Manager is an onsite role in Wadsworth, OH. Compensation is not specified. The manager supports SOPREMA’s marketing communications for its roofing, waterproofing, insulation, and building envelope solutions. The role leads digital marketing and communications work to strengthen the company’s brand and support product launches, customer engagement, lead generation, events, and business priorities. It coordinates campaigns and content across channels and provides direction to two marketing specialists.

What you'll do

  • Lead internal and external communications strategies
  • oversee content across email, website, social media, newsletters, press releases, and sales materials
  • maintain consistent brand messaging
  • oversee website strategy and optimization
  • lead social media planning and execution
  • plan and execute digital campaigns, email marketing, automation, and paid media
  • use analytics to improve performance
  • lead and develop two specialists
  • coordinate with internal stakeholders, agencies, developers, and vendors.

What we're looking for

Skills & competencies
wadsworth oh
soprema
full-time
digital marketing
communications
website management
social media
email marketing
digital campaigns
content development
team leadership
seo
marketing analytics
Work arrangement
  • Weekend coverage required

Why this role

The role combines digital marketing, communications strategy, website and social media oversight, campaign leadership, and direct team leadership.

About the employer

SOPREMA is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.

Additional details

Industry sector
54
Industry
Marketing Consulting Services
Occupation code
11-2021.00
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