Marketing Technology Operations Manager

Job overview

The Marketing Technology Operations Manager works primarily in a home or company office environment; Brightspeed describes its workforce as hybrid and prioritizes Charlotte-area talent. The listing does not specify compensation. Brightspeed is upgrading copper networks to fiber and expanding reliable internet access in underserved rural markets. The manager enables and improves campaign execution across channels using marketing technology platforms such as Salesforce Marketing Cloud and customer data platforms. The role translates marketing and customer experience goals into scalable, automated communications and improves campaign effectiveness through data, process analysis, and cross-functional coordination.

What you'll do

• Translate marketing and customer experience objectives into business and technical requirements
• architect and optimize cross-channel customer journeys
• analyze campaign processes and workflows for automation and improvement
• oversee automated email campaign setup, journey configuration, scheduling, testing, quality assurance, deployment, and optimization
• partner with technical teams on data architecture, integrations, and data flows
• manage multiple initiatives.

What we're looking for

Skills & competencies

marketing technology operations manager

brightspeed

salesforce marketing cloud

customer data platform

marketing automation

customer journeys

campaign operations

data architecture

cross-functional collaboration

charlotte nc

hybrid workforce

telecommunications

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, vision, and life insurance
• employee assistance program
• 401(k) with company match
• and voluntary benefits.

Why this role

Occasional travel may be required, estimated at up to 10% of the time; occasional evening or weekend availability may be needed during peak campaigns, launches, or implementations.

About the employer

Brightspeed is hiring for this role. Industry: Wired Telecommunications Carriers. Sector: 51.