Vice President of Growth Marketing — Workforce Solutions
Employment type
Full-time
Work setting
On-site
Location
Tempe, AZ
Schedule
Day shift
Posted
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Job overview
The Vice President of Growth Marketing — Workforce Solutions role is onsite in Tempe, AZ. Compensation is not specified. The role leads marketing for Unitek Learning’s Workforce Solutions division, which supports workforce education solutions for hospital partners. The vice president sets the division’s growth and marketing direction, builds a scalable marketing organization, and coordinates employee demand generation, brand awareness, and sales marketing to support enrollment and hospital-partner growth.
What you'll do
- Develop and lead the division’s multi-year marketing and growth strategy
- plan for scale across hospital partners, geographies, and workforce programs
- manage the marketing budget and partner with Finance on planning and forecasting
- lead employee-facing demand generation and co-branded marketing
- build brand awareness and pipeline
- develop executive messaging, thought leadership, case studies, and sales enablement materials
- use data, AI, and automation to improve marketing
- build and develop the marketing organization
- manage agencies and vendors
- and align with enterprise marketing teams.
What we're looking for
- Skills & competencies
- vice president of marketinggrowth marketingworkforce solutionshealthcare educationhospital partnerstempe azunitek learningdemand generationbrand strategysales enablementai and automationleadership development
- Work arrangement
- Weekend coverage required
Benefits & perks
- Medical, dental, and vision coverage
- unlimited vacation policy
- 12 paid holidays and 2 floating holidays
- 401(k) with company match
- company-paid life insurance
- leadership development and training
- tuition assistance and forgiveness up to 100% depending on program.
Why this role
Bachelor’s degree required; master’s degree preferred. Requires 10+ years of progressive marketing leadership experience. Healthcare, workforce development, education, partner-led marketing, and CRM/HubSpot experience are preferred.
About the employer
Workforce Solutions is hiring for this role. Industry: Professional and Management Development Training. Sector: 61.
Additional details
- Industry sector
- 61
- Industry
- Professional and Management Development Training
- Occupation code
- 11-2021.00
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Listing ID: b0714b33-4123-4670-bb48-0fe22d2c978b