Vice President, Paid Media and Digital Strategy

Job overview

Compensation is $0 per year. The Vice President, Paid Media and Digital Strategy role is onsite in Washington, DC, with the description also listing offices in New York, Asbury Park, NJ, and Chicago. in the structured pay fields; the posting states that the salary range starts at $200,000. Avōq is a communications and advocacy firm serving major companies, universities, foundations, and coalitions. The vice president leads paid media strategy and client engagements, guiding investment, measurement, and campaign delivery across channels. The role also develops senior strategists and strengthens the practice’s capabilities, client relationships, and new business work.

What you'll do

• Advise client accounts on paid media strategy and senior relationships
• lead integrated media strategies, channel recommendations, budgets, and measurement plans
• oversee planning, activation, optimization, and reporting
• establish KPIs and measurement frameworks with analytics colleagues
• coach and manage strategists and senior media leads
• partner on scopes, staffing, resource allocation, and account profitability
• lead paid media proposals and pitches
• build relationships with media platforms and publishers
• improve planning standards and workflows
• evaluate emerging channels, AI tools, and advertising policy changes
• develop testing recommendations for clients, including public affairs and advocacy campaigns.

What we're looking for

Skills & competencies

vice president

paid media

digital strategy

washington dc

new york

asbury park nj

chicago

avōq

media planning

digital advertising

client strategy

salary starts at $200k

Work arrangement

• Weekend coverage required

Benefits & perks

• Company-paid medical, dental, and vision insurance
• paid parental leave
• 401(k) contributions
• 12 paid company holidays
• up to 39 days of individual paid time off
• winter office closure during the last week of the year.

Why this role

Role may be based in Washington, DC, New York, Asbury Park, NJ, or Chicago. The posting describes a flexible hybrid arrangement with four days in the office, despite the listing’s onsite designation. Salary starts at $200,000; benefits include company-paid medical, dental, and vision insurance, paid parental leave, 401(k) contributions, paid holidays, and PTO.

About the employer

Avōq is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.