Enrollment Marketing Specialist

Job overview

The Enrollment Marketing Specialist role is an on-campus position in Alfred, NY, with compensation of $66,000–$67,000. The role supports Alfred University’s recruitment marketing for undergraduate, graduate, transfer, online, and pre-college programs. The specialist coordinates campaigns and content across channels, supports prospective-student communications, and tracks engagement and campaign results to help advance recruitment and enrollment goals.

What you'll do

• Assist with integrated recruitment campaigns and marketing materials
• coordinate timelines and deliverables across digital, print, email, social media, and advertising
• coordinate admissions requests and website updates
• support Slate CRM communications, audience segmentation, and campaign testing
• monitor performance and prepare reports
• track inquiries, applications, and engagement
• coordinate recruitment events, vendors, and project logistics.

What we're looking for

Skills & competencies

enrollment marketing specialist

higher education

recruitment marketing

alfred ny

alfred university

digital marketing

email marketing

slate crm

campaign analytics

admissions

$66,000–$67,000/year

Work arrangement

• Weekend coverage required

Why this role

On-campus higher education marketing role working with Marketing and Communications, Enrollment Management, and admissions teams.

About the employer

Alfred University is hiring for this role. Industry: Colleges, Universities, and Professional Schools. Sector: 61.