Senior Marketing Specialist

Job overview

The Senior Marketing Specialist role is listed in Sterling, IL; the posting does not specify a work arrangement. Compensation is an estimated base salary of $55,000–$80,000 annually. HALO provides branded merchandise, uniform programs, and recognition and incentive solutions for clients. The role advances growth through integrated marketing, content, and demand generation. It develops and executes campaigns to attract prospective sellers and business owners while also supporting broader client and prospect engagement through content and multichannel marketing.

What you'll do

• Partner with demand generation and recruiting leaders on recruiting and M&A marketing strategy
• develop campaign briefs and integrated campaigns across email, direct mail, paid media, digital, social, advertising, and events
• create marketing content and storytelling
• measure and optimize campaign performance
• support demand generation, seller email and social content, thought leadership, business development, and targeted prospecting
• collaborate across marketing, merchandising, supplier relations, and sales.

What we're looking for

Skills & competencies

senior marketing specialist

sterling il

halo

integrated marketing

demand generation

content marketing

recruiting marketing

m&a marketing

email campaigns

b2b marketing

$55k–$80k annually

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, vision, life, and disability insurance
• voluntary benefits
• 401(k)
• health savings and flexible spending accounts.

Why this role

The role allocates approximately 60% to recruiting and M&A marketing and 40% to broader demand generation and content efforts.

About the employer

HALO is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.