Digital Media Strategist

Job overview

The Digital Media Strategist is listed in Little Rock, AR, with hybrid remote work indicated in the posting. Compensation is $50,000–$60,000 per year. The role works with clients and internal teams to support business objectives through digital media campaigns. The strategist plans, manages, and optimizes campaigns across search, display, social, and video channels, using audience and performance data to guide budgets, improve results, and align media activity with broader marketing goals.

What you'll do

• Set up and manage campaigns, targeting, keyword research, budgets, bids, testing, and optimization
• develop strategies across search, display, social, and video
• manage campaign budgets and projections
• analyze audiences and performance
• report results and recommend improvements
• coordinate client expectations, deliverables, and deadlines
• collaborate across teams and monitor platform and industry developments.

What we're looking for

Skills & competencies

digital media strategist

root + beta

little rock ar

hybrid remote

full-time

digital advertising

media buying

search marketing

display advertising

social media

video marketing

campaign analytics

$50k–$60k/year

Work arrangement

• Weekend coverage required

Why this role

Combines hands-on media buying with strategic planning, analytics, and client-facing campaign reporting.

About the employer

Root + Beta is hiring for this role. Industry: Media Buying Agencies. Sector: 54.