Director of Business Development and Marketing — Skilled Nursing

Job overview

The Director of Business Development and Marketing role is onsite in Hoosick Falls, NY. Compensation is described as competitive and commensurate with experience, with no numeric amount specified. The role supports a skilled nursing and rehabilitation facility by developing referral relationships and growing admissions. The director leads community outreach and referral growth, working with hospitals, discharge planners, case managers, physicians, assisted living partners, and the admissions team to convert referrals into admissions.

What you'll do

• Build referral relationships with hospitals, discharge planners, and case managers
• develop a visible community presence with physicians, assisted living partners, and healthcare networks
• drive census growth through outreach, follow-up, and relationship management
• collaborate with admissions to convert referrals into admissions
• develop proactive strategies for the local market
• travel locally as needed.

What we're looking for

Skills & competencies

director of business development and marketing

skilled nursing

healthcare marketing

referral development

hospital partnerships

admissions growth

community outreach

local travel

hoosick falls ny

elite connect

Work arrangement

• Weekend coverage required

Benefits & perks

• Comprehensive health insurance
• generous paid time off
• supportive team culture
• career growth opportunity.

Why this role

The posting emphasizes ownership of strategy, independent territory and schedule management, and experience in skilled nursing or post-acute marketing and business development.

About the employer

Civita Care Sheriden Woods is hiring for this role. Industry: Nursing Care Facilities (Skilled Nursing Facilities). Sector: 62.