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Performance Marketing Specialist

Dal-Tile · Dallas, TX · Digital marketing team

Employment type

Full-time

Work setting

On-site

Location

Dallas, TX

Schedule

Day shift

Posted

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Job overview

The Performance Marketing Specialist role is onsite in Dallas, TX; compensation is not specified, though the posting describes it as competitive. The role supports Dal-Tile's digital marketing strategies to drive traffic, improve search visibility, and generate leads.

What you'll do

  • Plan, build, and optimize paid search and social campaigns
  • monitor campaign performance and budget efficiency
  • conduct A/B tests
  • track and report CTR, CPC, conversion rate, ROAS, and CPA
  • conduct keyword research and support on-page SEO
  • monitor website performance
  • maintain dashboards
  • coordinate tracking and attribution with web developers
  • collaborate with creative, brand, web, and analytics teams.

What we're looking for

Skills & competencies
performance marketing specialist
digital marketing
paid search
paid social
seo
campaign analytics
dallas tx
dal-tile
google ads
meta ads
bing ads
full-time
Work arrangement
  • Weekend coverage required

Benefits & perks

  • Company 401(k) match
  • employee purchase discount
  • tuition reimbursement
  • comprehensive benefits package.

Why this role

The role spans paid and organic search, campaign analytics, and cross-functional digital marketing execution using platforms and tools including Google Ads, Meta, Bing, Google Search Console, and BrightEdge.

About the employer

Dal-Tile is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.

Additional details

Industry sector
54
Industry
Marketing Consulting Services
Occupation code
13-1161.00
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