Marketing Leader — Demand Generation

Job overview

The Marketing Leader — Demand Generation role is onsite at FRONTSTEPS’ Denver, CO headquarters. The posting lists an annual salary range of $150,000–$200,000. The role reports to the CEO, sits on the Senior Leadership Team, and leads marketing’s contribution to revenue growth. The leader operates and improves a demand-generation system, building qualified pipeline through measurable, repeatable, multi-channel programs. The role manages experimentation, account-based marketing, customer advocacy, product marketing, attribution, reporting, and team development, with AI embedded in marketing workflows.

What you'll do

• Own marketing pipeline contribution targets
• operate and improve the demand-generation engine
• run channel and segment experiments
• manage events, partner-channel support, customer advocacy, digital marketing, and emerging channels
• develop customer references, referrals, and reviews
• deliver product positioning and launch materials
• run named-account marketing with Sales
• own attribution and board-ready reporting
• lead and coach the marketing team.

What we're looking for

Skills & competencies

marketing leader

demand generation

pipeline growth

ai-driven marketing

account-based marketing

product marketing

marketing analytics

team leadership

denver co

frontsteps

$150k–$200k/year

medical dental vision

401(k) match

Work arrangement

• Weekend coverage required

Benefits & perks

• Company-paid onsite employee parking, medical, dental and vision, company-sponsored life insurance, voluntary short- and long-term disability and life insurance, FSA/HSA, paid time off, sick time, and 401(k) match.

Why this role

AI-first marketing system is live before the role begins; regular travel to industry events is expected.

About the employer

FRONTSTEPS is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.