Director of Ecommerce

Job overview

The Director of Ecommerce role is onsite in Fort Lauderdale, FL, and compensation is described as salary plus a performance-based bonus, with no numeric amount specified. The role owns FLB.com’s online sales targets and supports the brand’s direct-to-consumer apparel, footwear, and accessories business. The director is accountable for profitable online growth, leading ecommerce strategy across acquisition, conversion, merchandising, and retention while aligning marketing, creative, inventory, and fulfillment around sales objectives.

What you'll do

• Oversee the Shopify store redesign and functionality, optimizing usability and conversions
• source branded merchandise
• develop data-driven ecommerce growth strategies
• analyze customer behavior and ecommerce trends
• adjust strategies to improve traffic, engagement, and sales
• lead go-to-market and launch execution, direct-to-consumer channels, content, and performance.

What we're looking for

Skills & competencies

director of ecommerce

fort lauderdale fl

valuetainment

full-time

onsite

ecommerce

shopify

direct-to-consumer

online sales

apparel

footwear

accessories

performance-based bonus

Work arrangement

• Weekend coverage required

Benefits & perks

• Salary, performance-based bonus, and comprehensive benefits package.

Why this role

The role personally owns monthly, quarterly, and annual online sales targets and requires a record of carrying a revenue target and building or scaling a direct-to-consumer consumer brand.

About the employer

Valuetainment is hiring for this role. Industry: All Other General Merchandise Retailers. Sector: 45.