Senior Paid Search Specialist

Job overview

The Senior Paid Search Specialist role is hybrid in Baltimore, MD, with two days per week in the office stated in the posting. Compensation is not specified. Knak Digital is a marketing firm with more than 40 years of experience across radio, print, broadcast, digital, and branding. The specialist develops and manages paid search campaigns, measures performance against client KPIs, and uses campaign data to improve return on advertising budgets. The role works with media and client services teams to deliver integrated digital media strategies and manage multiple projects.

What you'll do

• Develop digital media strategies aligned with integrated media and advertising plans
• design, build, and manage SEM campaigns, including account structure, keyword research, bidding, and ad copy
• create and interpret KPI reports
• communicate data insights to improve client budget ROI
• manage multiple projects, deadlines, budgets, and timelines
• collaborate with media and client services teams.

What we're looking for

Skills & competencies

senior paid search specialist

paid search

sem

ppc campaigns

google ads

microsoft ads

digital media

hybrid

2 days a week

baltimore md

knak digital

unlimited pto

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical insurance, 401(k), unlimited PTO, paid holidays, company shutdown during the last week of December, summer Fridays, flex time, cell phone stipend, professional development, and philanthropic support.

Why this role

Benefits listed include medical insurance, 401(k), unlimited PTO, paid holidays, a company shutdown during the last week of December, summer Fridays, flex time, cell phone stipend, professional development, and philanthropic support.

About the employer

Knak Digital is hiring for this role. Industry: Advertising Agencies. Sector: 54.