General Manager

Job overview

The General Manager role is an onsite, full-time position in Sturgis, MI. Base salary is $60,000–$65,000 per year, with bonus potential. The manager leads the overall performance and operations of a WhiteWater Express Car Wash location. The role oversees daily operations, team development, customer service, safety, and financial performance. It supports revenue growth and operational efficiency while maintaining a positive team culture and consistent service standards.

What you'll do

• Lead and develop team members
• recruit, hire, train, and manage performance
• address customer and employee concerns
• create operating schedules
• ensure maintenance, cleanliness, and safety standards
• troubleshoot equipment with Facilities and IT
• drive revenue and membership retention
• manage controllable costs
• and review and approve employee hours.

What we're looking for

Skills & competencies

general manager

car wash

operations leadership

team development

customer service

sales performance

sturgis mi

whitewater express car wash

full-time employment type

$60k–$65k base salary

bonus potential

health benefits

401(k) match

paid time off

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, and vision benefits
• paid time off and holidays
• 401(k) with company match
• company-paid life insurance
• career advancement
• and free weekly car washes.

Why this role

The posting states a base salary range and performance-based bonus eligibility; bonus payments vary with results and are not guaranteed.

About the employer

Whitewater Express Car Wash is hiring for this role. Industry: Car Washes. Sector: 81.