Senior Digital Campaign Manager — State Grassroots

Job overview

The Senior Digital Campaign Manager — State Grassroots role is hybrid in Arlington, VA, with a stated base salary range of $90,000–$125,000 per year; additional bonus compensation may be available. The role supports state grassroots and policy advocacy work for Americans for Prosperity, Concerned Veterans for America, and The LIBRE Initiative through Stand Together Communications. Stand Together helps changemakers address major social challenges. The role exists to develop and execute digital strategies across a multi-state portfolio, translating legislative priorities into campaigns, audience plans, and measurable goals. It contributes by coordinating with state leaders and specialist teams, monitoring performance, and improving the portfolio’s digital advocacy approach.

What you'll do

• Own end-to-end digital strategy and execution for assigned states, including paid media, landing pages, email and text lifecycle campaigns, and organic support
• manage state relationships, campaign timelines, and budget planning
• partner with regional and state operations leaders on portfolio strategy and long-term digital maturity
• translate legislative priorities into digital targets, audience segments, channel mixes, and KPIs
• coordinate campaign deployment with media vendors and national web, creative, analytics, and lifecycle teams
• deliver weekly and portfolio-level performance reporting
• pitch targeted digital advocacy strategies and author the team’s written strategic playbook.

What we're looking for

Skills & competencies

senior digital campaign manager

state grassroots

digital advocacy

arlington va

stand together

hybrid

full-time

$90k–$125k/year

paid media

email and text campaigns

state portfolio

campaign analytics

Work arrangement

• Weekend coverage required

Benefits & perks

• 6% 401(k) match with immediate vesting, flexible time off, health and dental plans, and wellness and mental health support.

Why this role

The posting specifies 5+ years of digital campaign strategy and execution in advocacy, political, or issue-campaign environments. The role is based at the Arlington office and includes a stated base salary range plus possible bonus compensation.

About the employer

Stand Together is hiring for this role. Industry: Political Organizations. Sector: 81.