Automotive Marketing Director

Job overview

The Automotive Marketing Director role is onsite in Gadsden, AL, with frequent travel between store locations from Gadsden to Mississippi. Compensation is $60,000–$100,000 per year. NexGen Auto Management focuses on automotive sales and customer experiences across multiple market regions. The director develops and manages marketing campaigns for a group of four to five stores, using digital and traditional channels to build brand awareness and drive sales. The role coordinates with sales teams and store managers and uses performance data to refine regional marketing efforts.

What you'll do

• Develop and execute automotive marketing campaigns across multiple stores
• manage advertising budgets and optimize return on investment
• travel regularly between Gadsden and Mississippi locations
• collaborate with sales teams and store managers
• analyze marketing data and campaign performance
• monitor automotive trends and competitor activity.

What we're looking for

Skills & competencies

automotive marketing director

automotive marketing

campaign strategy

digital marketing

traditional marketing

marketing analytics

frequent travel

gadsden al

mississippi locations

nexgen auto management

$60k–$100k/year

Work arrangement

• Weekend coverage required

Benefits & perks

• Travel allowance and company vehicle use for site visits
• health, dental, and vision insurance
• paid time off
• company holidays.

Why this role

Includes travel allowance and company vehicle use for site visits; the posting lists health, dental, and vision insurance, paid time off, and company holidays.

About the employer

Nexgen Auto Management is hiring for this role. Industry: Used Car Dealers. Sector: 44.