Field Marketing Manager — Healthcare Clinic Growth

Job overview

The Field Marketing Manager role is onsite in New York, NY, and pays $90,000–$140,000 per year. Alpaca Health helps clinicians launch and scale practices, starting in autism care, and this role supports local awareness and referrals as the company expands markets and clinics. The manager builds local marketing presence through partnerships, sponsorships, community events, and press, while equipping field teams with campaigns and collateral. The work aims to help new clinics build awareness, generate referrals, and fill their schedules.

What you'll do

• Localize brand campaigns by city
• develop marketing plans for clinic openings and new-state launches
• secure partnerships and sponsorships
• pitch local press and build relationships with reporters and organizations
• provide field teams with collateral, campaigns, and playbooks
• create repeatable market launch kits
• track local leads and referrals.

What we're looking for

Skills & competencies

field marketing manager

healthcare marketing

autism care

clinic launches

local partnerships

community marketing

referral growth

new york ny

alpaca health

field team support

$90k–$140k

travel required

flexible pto

Work arrangement

• Weekend coverage required

Benefits & perks

• Meaningful equity, health benefits, flexible paid time off, dinner when working late, and career advancement opportunities.

Why this role

The role owns local markets and builds repeatable launch systems, with travel required to be present in markets and communities.

About the employer

Alpaca Health is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.