Area Leader of Marketing, Kentucky

Job overview

The Area Leader of Marketing, Kentucky role is based in the Louisville or Lexington market, with candidates required to live in or relocate to the market. The role supports Raising Cane’s restaurants across the assigned area; compensation is not specified. Raising Cane’s focuses on chicken finger meals, customers, crew, communities, and company culture. The area leader develops and executes local marketing plans, builds community partnerships, and supports restaurant-level brand needs. The role uses market knowledge and sponsorships to strengthen brand awareness and support restaurant traffic and growth.

What you'll do

• Monitor market demographics, traffic drivers, competition, and other dynamics
• develop and execute market and restaurant marketing plans
• build community relationships and represent the brand
• lead local activities and community involvement
• plan and execute new restaurant opening marketing
• manage sponsorship planning, negotiation, and partnerships
• support restaurants with marketing needs
• enforce brand standards
• support support-office activations
• prepare business reports and provide campaign feedback.

What we're looking for

Skills & competencies

area leader of marketing

kentucky

louisville

lexington

raising cane's

field marketing

restaurant marketing

community partnerships

sponsorships

new restaurant openings

up to 80% travel

nights and weekends

Work arrangement

• Weekend coverage required

Benefits & perks

• Potential performance bonus and discretionary awards
• medical and financial benefits
• 401(k) eligibility
• vacation, sick time, and parental leave, depending on position offered.

Why this role

Requires 3+ years of marketing experience and field marketing experience in a multi-unit restaurant or retail environment. Travel up to 80% within the designated area; nonstandard hours, including nights and weekends, may be required for events. Bachelor’s degree or relevant field marketing experience.

About the employer

Raising Cane's is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.