Brand Activation & Operations Manager

Job overview

The Brand Activation & Operations Manager role is hybrid in Boston, MA, with two core in-office days and flexibility to work from home the rest of the week. The target annual base pay range is $141,000–$188,000. SimpliSafe is a home security company with a mission of keeping every home secure. The manager turns brand strategy into practical briefs, messaging guides, and channel toolkits, while coordinating brand governance, agency operations, campaign milestones, and cross-functional execution to strengthen consistency across the customer journey.

What you'll do

• Translate brand strategy into master briefs, messaging frameworks, and channel toolkits
• partner across functions to activate brand strategy
• develop and govern brand resources
• guide brand reviews
• manage campaign calendars and milestones
• improve collaboration and approval processes
• maintain the brand resource library
• coordinate agency planning, timelines, scopes, budgets, and feedback
• track operational performance and recommend improvements.

What we're looking for

Skills & competencies

brand activation

brand operations

marketing manager

hybrid

boston ma

simplisafe

$141k–$188k/year

brand strategy

agency management

campaign operations

messaging frameworks

brand governance

home security

customer journey

Work arrangement

• Weekend coverage required

Benefits & perks

• Total rewards package
• free SimpliSafe system and professional monitoring
• Employee Resource Groups
• annual bonus program, equity, and medical, retirement, and lifestyle benefits may be included.

Why this role

Newly created role supporting execution of refreshed brand positioning; hybrid model with two core office days.

About the employer

SimpliSafe is hiring for this role. Industry: Electronics and Appliance Retailers. Sector: 44.