Director of Marketing
Employment type
Full-time
Work setting
On-site
Location
Melbourne, FL
Schedule
Day shift
Posted
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Job overview
The Director of Marketing role is onsite in Melbourne, FL. Compensation is not specified. The position leads marketing for Viera, a master-planned community developed by The Viera Company, a subsidiary of A. Duda & Sons. The director aligns marketing with residential and commercial sales goals, builds brand awareness and demand, and guides integrated campaigns across channels. The role also manages agency and vendor relationships, budgets, market analysis, and coordination across business units while guiding the Marketing & Event Coordinator.
What you'll do
- Develop and lead integrated marketing strategy for Viera
- create and execute campaigns across digital, social, web, print, outdoor, and other promotional channels
- manage agency, web partner, research firm, and vendor relationships
- oversee budgets and measure results
- analyze demographic, market, and consumer data
- collaborate with leadership, sales, development, communications, and community management
- oversee the Viera website, Viera Vision magazine, community partnerships, and promotional initiatives
- guide the Marketing & Event Coordinator.
What we're looking for
- Skills & competencies
- director of marketingreal estate marketingmaster-planned communityvieramelbourne fla. duda & sonsintegrated campaignsdigital marketingbrand strategymarketing leadershipagency management
- Work arrangement
- Weekend coverage required
Benefits & perks
- The posting states that a complete employee benefits package and career growth opportunities are offered.
Why this role
Requires a bachelor’s degree and 10 or more years of real estate marketing experience; master-planned community or large-scale homebuilding experience preferred.
About the employer
A. Duda & Sons Inc. is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.
Additional details
- Industry sector
- 54
- Industry
- Marketing Consulting Services
- Occupation code
- 11-2021.00
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Listing ID: 7d49ca5c-cbd7-4669-849c-aef863846658