Director of Sales, Non-Commercial — East Region

Job overview

Director of Sales, Non-Commercial — East Region is a remote role; the posting identifies Charlotte, NC, Dallas, TX, or Houston, TX as eligible bases. Compensation is not specified; the posting describes a competitive base salary plus a performance bonus. Sunny Sky Products produces beverage solutions for foodservice, hospitality, healthcare, education, military, and convenience markets. The director leads the East region’s non-commercial channel, accountable for revenue, volume, and profitability while developing Regional Sales Managers and managing strategic GPO and managed service partner relationships. The role supports growth across healthcare and senior living, business and industry, education, and lodging and entertainment.

What you'll do

• Own regional revenue, volume, and margin targets
• build and execute the regional sales plan
• lead the Education segment launch and Lodging & Entertainment expansion
• manage GPO and managed service partner relationships, bids, RFPs, renewals, and pricing negotiations
• drive contract compliance and operator-level adoption
• lead, coach, and develop Regional Sales Managers
• manage forecasts, pipeline, account recovery, and regional expenses
• represent the company at partner and industry events.

What we're looking for

Skills & competencies

director of sales

non-commercial

east region

remote

sunny sky products

foodservice

healthcare and senior living

business and industry

education

lodging and entertainment

gpo partnerships

managed service partners

regional sales managers

approximately 40% travel

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, vision, life, and disability coverage
• 401(k)
• paid time off
• company holidays
• professional development
• performance bonus program.

Why this role

Requires 8+ years of B2B sales in non-commercial foodservice, 3+ years leading sales teams, direct GPO/MSP partner experience, and a record of winning and executing contracts. Approximately 40% travel is required. Bachelor’s degree preferred; equivalent senior-level commercial experience considered.

About the employer

Sunny Sky Products LLC is hiring for this role. Industry: Commercial Bakeries. Sector: 31.