Data Analyst — Marketing and Personalization

Job overview

The Data Analyst role is onsite in Plano, TX. Compensation is not specified. The role works with marketing, demand generation, product, and business stakeholders to improve understanding of customers and business performance. The analyst turns data into insights that inform business decisions and marketing optimization. The work includes building dashboards and KPIs, measuring campaigns and personalization, managing A/B testing, identifying valuable customer actions, and communicating findings to leadership and partner teams.

What you'll do

• Conduct strategic analysis and deep dives for senior leadership
• build and maintain dashboards tracking marketing and personalization
• evolve analytics processes and incorporate data sources
• collaborate with the BI team on Tableau, SQL, data warehousing, and business intelligence solutions
• develop KPIs and measure campaigns and personalization
• own the A/B testing framework
• identify and quantify high-value customer actions
• share insights with marketing, demand generation, product, and other stakeholders.

What we're looking for

Skills & competencies

data analyst

full-time

plano tx

judit inc

marketing analytics

personalization

sql

tableau

business intelligence

a/b testing

customer insights

predictive modeling

Work arrangement

• Weekend coverage required

About the employer

Judit Inc is hiring for this role. Industry: Custom Computer Programming Services. Sector: 54.