Senior Marketing Analyst

Job overview

The Senior Marketing Analyst role is onsite in Salt Lake City, UT. Compensation is not specified. One Park Financial helps small businesses access flexible financing and working capital. This hands-on analytics role measures paid marketing performance and the full acquisition funnel through funded deals. The analyst develops quality metrics, evaluates tests and data, and turns findings into recommendations that help the company understand which channels bring businesses it can fund and grow with.

What you'll do

• Analyze paid performance across Meta, Google, TikTok, and email at campaign, ad set, and creative levels
• assess acquisition from ad click through funded deal
• develop lead-quality metrics
• design and interpret creative, landing-page, audience, and geographic tests
• quality-check tagging, attribution, and marketing data
• build dashboards and reporting
• present findings and recommendations.

What we're looking for

Skills & competencies

senior marketing analyst

marketing analytics

growth analytics

paid media

campaign analysis

acquisition funnel

sql

python

meta ads

google ads

salt lake city ut

one park financial

Work arrangement

• Weekend coverage required

Benefits & perks

• Health, dental, and vision insurance
• Group Medical Bridge
• 401(k) with match
• company-paid identity protection and life insurance
• generous paid time off and holidays.

Why this role

Measures marketing quality through funded deals, not only lead volume; expected to use modern AI and LLM tools.

About the employer

One Park Financial is hiring for this role. Industry: International, Secondary Market, and All Other Nondepository Credit Intermediation. Sector: 52.