Director of Marketing & Communications

Job overview

The Director of Marketing & Communications role is onsite in East Lansing, MI; compensation is not specified. The MSU Research Foundation supports university research, technology commercialization, venture creation, and initiatives that strengthen Michigan’s innovation economy. The director shapes and communicates the Foundation’s brand, programs, services, and impact to diverse stakeholders. The role develops integrated marketing and communications strategy, leads storytelling and digital channels, and coordinates with university and community partners to advance organizational visibility and strategic objectives.

What you'll do

• Develop and implement marketing and communications strategy
• advise executive leadership on messaging and stakeholder engagement
• create content highlighting research commercialization, startups, and economic development
• promote programs and events
• oversee website, SEO, social media, and newsletters
• maintain brand standards
• manage external communications and public relations partners
• collaborate with Foundation subsidiaries, MSU, and ecosystem stakeholders
• benchmark performance and oversee the marketing and communications budget.

What we're looking for

Skills & competencies

director of marketing & communications

full-time

east lansing mi

msu research foundation

marketing strategy

communications

brand management

public relations

digital marketing

research commercialization

stakeholder engagement

Work arrangement

• Weekend coverage required

Why this role

Requires a bachelor’s degree in marketing, communications, advertising, public relations, or a related field and seven to ten years of relevant experience, including leadership responsibilities.

About the employer

MSU Research Foundation is hiring for this role. Industry: All Other Professional, Scientific, and Technical Services. Sector: 54.