Omnichannel Marketing Director — Cramer Health

Job overview

The Omnichannel Marketing Director — Cramer Health role is hybrid in Norwood, MA. The posting states target compensation of $120,000–$150,000, including base salary and variable pay. The role leads engagement planning across Cramer Health’s pharmaceutical and healthcare portfolio. The Director turns business goals, audience insights, and brand strategy into connected, measurable engagement plans across channels. The role coordinates strategy, creative, media, analytics, technology, and client teams to support patient, caregiver, and healthcare professional journeys and regulated execution.

What you'll do

• Build omnichannel strategies tied to business goals, audience needs, channel roles, and measurable outcomes
• translate brand, patient, HCP, acquisition, and adherence strategies into tactical plans
• create integrated journeys across digital, CRM, media, field, print, and live or virtual experiences
• guide creative, content, measurement, optimization, and MLR-ready execution
• assess client needs and define campaign approaches
• map journeys
• lead workshops and presentations
• and use research, data, and analytics to inform recommendations.

What we're looking for

Skills & competencies

omnichannel marketing director

cramer health

norwood ma

hybrid

$120k–$150k target compensation

pharmaceutical marketing

healthcare marketing

crm

patient engagement

hcp engagement

digital strategy

marketing analytics

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, and vision insurance
• employer-contributed health savings account
• 401(k) match
• profit share bonus plan
• life insurance
• paid time off and holidays
• family leave
• disability coverage
• tuition reimbursement
• wellness resources
• onsite café.

Why this role

The posting seeks 10+ years of relevant strategy experience and meaningful pharmaceutical, biotech, or healthcare experience; pharmaceutical market fluency is required.

About the employer

Cramer Production Company, Inc. is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.