Content Marketing Specialist

Job overview

The Content Marketing Specialist role is hybrid in Evanston, IL, with two in-office days per week, and pays $50,000–$60,000 per year. L2T develops digital marketing solutions for automotive dealerships, including advertising, search, and social media strategies. The specialist creates and manages content that strengthens brand presence and supports customer acquisition, engagement, retention, and sales enablement. The role works across marketing, creative, product, sales, and leadership teams to communicate the value of L2T’s products and services and support measurable business outcomes.

What you'll do

• Develop B2B content marketing strategies
• create content for email campaigns, digital properties, social media, sales enablement, customer communications, and industry events
• maintain brand voice and messaging standards
• develop product messaging
• research automotive and digital marketing trends
• manage company communications across social channels and press releases
• collaborate across teams on campaigns
• support sales content needs
• maintain Salesforce and Pardot data quality
• manage multiple projects and deadlines.

What we're looking for

Skills & competencies

l2t

evanston il

hybrid

two in-office days per week

full-time position

content marketing

b2b marketing

automotive digital marketing

seo

social media

salesforce

pardot

$50,000–$60,000/year

paid parental leave

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, and vision coverage
• life insurance
• short- and long-term disability
• paid parental leave
• Employee Assistance Program
• 401(k) with company match
• paid time off and holidays
• Summer Fridays.

Why this role

Hybrid schedule requires two in-office days per week; role supports automotive dealership marketing and cross-functional campaigns.

About the employer

L2T is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.