Director of Marketing

Job overview

The Director of Marketing role is primarily office-based in Poughkeepsie, NY. The salary range is $80,000–$95,000 annually, with eligibility for an annual bonus. TEG Federal Credit Union’s mission is to enrich members’ lives through quality financial services and support community well-being. Working with the Vice President of Marketing, this leader develops and evaluates integrated marketing strategies that strengthen the brand, grow membership, support product adoption, and contribute to loan and deposit goals. The role uses campaign and member data to guide decisions, leads marketing team members, and coordinates communications and community engagement across channels.

What you'll do

• Develop, execute, and evaluate integrated marketing strategies and campaigns
• contribute to planning, budgeting, and resource allocation
• monitor performance and return on investment
• present results and recommendations to senior leadership
• lead and coach marketing team members
• coordinate community events and outreach
• develop consistent content and communications across digital, print, email, social media, public relations, and advertising channels.

What we're looking for

Skills & competencies

director of marketing

full-time

poughkeepsie ny

teg federal credit union

credit union

digital marketing

integrated campaigns

brand strategy

marketing analytics

team leadership

community engagement

$80k–$95k/year

Work arrangement

• Weekend coverage required

Benefits & perks

• Comprehensive benefits package and eligibility for an annual bonus.

Why this role

Includes community outreach and event participation; the posting describes the role as an emerging executive leadership opportunity.

About the employer

TEG Federal Credit Union is hiring for this role. Industry: Credit Unions. Sector: 52.