Marketing Automation Specialist

Job overview

The Marketing Automation Specialist role is listed in Palmetto, FL. Compensation is not specified. Life Surge produces faith-based live events and financial education programs, reaching audiences through events and education offerings. The specialist manages and improves HubSpot workflows, email automation, and lead nurturing to support customer engagement and marketing efficiency. Campaign testing, data quality, and performance reporting help the team refine customer journeys and align automation with marketing objectives.

What you'll do

• Manage and execute HubSpot automation workflows
• align automation strategies with marketing objectives
• implement and monitor lead nurturing, segmentation, and lead scoring
• assist with email templates, landing pages, and forms
• collaborate on email copy
• conduct A/B testing and quality assurance
• support data cleansing and database maintenance
• analyze HubSpot data and report campaign metrics, performance, and lead quality
• share relevant platform updates and best practices.

What we're looking for

Skills & competencies

marketing automation specialist

palmetto fl

life surge

full-time

hubspot

email marketing

workflow automation

lead nurturing

segmentation

lead scoring

a/b testing

crm analytics

faith-based events

Work arrangement

• Weekend coverage required

Benefits & perks

• Health, dental, vision, and life insurance
• holidays and paid time off.

Why this role

Requires three or more years of experience with HubSpot marketing automation. The role reports to the Vice President of Customer Communication and works with cross-functional teams.

About the employer

Life Surge is hiring for this role. Industry: Promoters of Performing Arts, Sports, and Similar Events without Facilities. Sector: 71.