Director of Marketing

Job overview

The Director of Marketing role is onsite in Wyoming, MI, five days per week. Compensation is not specified. DISHER is partnering with the largest residential production home builder in West Michigan on this opportunity. The director develops and implements marketing strategies to support growth and brand recognition for residential construction projects. The role leads brand, digital marketing, content, research, public relations, advertising, budgeting, and team development, using performance data to refine initiatives.

What you'll do

• Create and implement marketing strategy aligned with company objectives and growth plans
• oversee brand development and consistency
• lead SEO, SEM, email, and social media efforts
• develop content
• conduct market research and analysis
• manage public relations and community outreach
• oversee advertising and promotions
• manage the marketing budget
• build and lead the marketing team
• measure and report initiative effectiveness.

What we're looking for

Skills & competencies

director of marketing

wyoming mi

disher

residential construction

home builder

marketing strategy

brand management

digital marketing

seo

sem

market research

team leadership

Work arrangement

• Weekend coverage required

Why this role

Onsite five days per week; marketing leadership for residential construction projects.

About the employer

DISHER is hiring for this role. Industry: New Single-Family Housing Construction (except For-Sale Builders). Sector: 23.