Marketing Automation Specialist

Job overview

The Marketing Automation Specialist role is onsite in Menlo Park, CA, with pay of $75–$77.70 per hour. The position is a full-time contract for an initial 12-month term, with expected extension or conversion, and supports the Automation & Delivery team’s B2B marketing portfolio. The specialist executes last-mile campaign delivery across email, messaging, and web experiences, building personalized journeys and integrating audience data. The role coordinates with MarTech, Analytics, and Creative partners to deliver campaigns accurately, maintain governance and quality standards, and use performance insights to improve future campaigns.

What you'll do

• Build and optimize multi-step Salesforce Marketing Cloud journeys
• create dynamic content personalization using Movable Ink and AMPscript/SSJS
• manage audience creation and governance
• deploy Splash pages and web forms
• implement tagging and coordinate QA
• integrate Salesforce Data Cloud audience insights
• use SQL for segmentation and performance analysis
• coordinate with cross-functional partners
• ensure data governance, tagging, and campaign QA standards.

What we're looking for

Skills & competencies

marketing automation specialist

menlo park ca

tailored management

onsite

$75–$77.70/hr

salesforce marketing cloud

salesforce data cloud

journey builder

automation studio

demandbase

ampscript

sql

email and messaging campaigns

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, vision, 401(k), 15 days PTO, and paid sick leave.

Why this role

Requires eight or more years of hands-on Salesforce Marketing Cloud experience, including Journey Builder, ABM tools such as Demandbase, AMPscript, SQL, and cross-channel campaign execution. Benefits listed include medical, dental, vision, 401(k), 15 days PTO, and paid sick leave.

About the employer

Tailored Management is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.