Digital Advertising Strategist — Marketplaces

Job overview

The Digital Advertising Strategist — Marketplaces role is hybrid in Lehi, UT, with three days in the office and two days remote per week. Compensation is not specified. The role supports Pattern’s Walmart advertising practice, which serves brand partners across marketplace channels. The strategist owns Walmart advertising strategy and execution across a portfolio of brands, optimizing campaigns and budgets and developing reporting, playbooks, and automation. The work helps improve advertising performance and supports partner growth on Walmart’s marketplace.

What you'll do

• Own and execute Walmart advertising strategy across Sponsored Products, Sponsored Brands, Sponsored Video, Onsite Display, Walmart DSP, and Brand Shops
• optimize campaigns and bids
• evaluate and route platform recommendations
• maintain the Walmart advertising onboarding playbook
• test ad surfaces and document case studies
• prepare reporting and budget dashboards
• partner with Ad Ops on automation and reporting workflows
• support sales pitches with category case studies and ROI.

What we're looking for

Skills & competencies

digital advertising strategist

marketplaces

walmart advertising

sponsored products

sponsored brands

walmart dsp

campaign optimization

roas

lehi ut

hybrid

three days in office

two days remote

pattern

ecommerce advertising

Work arrangement

• Weekend coverage required

Benefits & perks

• Accrued PTO
• paid holidays
• onsite fitness center
• company-paid life insurance
• casual dress code
• health, vision, and dental insurance
• 401(k) match.

Why this role

The role is dedicated to Walmart advertising and partners closely with the Marketplaces team, brand-facing strategists, and a Walmart Advertising Project Manager in India.

About the employer

Pattern is hiring for this role. Industry: Advertising Agencies. Sector: 54.