Marketing Manager

Job overview

The Marketing Manager role is onsite in Wolfeboro, NH. Compensation is not specified; the posting describes it as a salaried position. Goodhue Boat Company is a customer-focused company seeking to support its locations and customer experiences through marketing. The manager executes the approved marketing plan and coordinates advertising, digital marketing, public relations, partnerships, and events. The role supports brand awareness and customer engagement by coordinating campaigns, managing budgets, and reporting on marketing effectiveness.

What you'll do

• Coordinate approved marketing-plan components on time, on brand, and on budget
• work with department managers
• maintain and segment marketing databases
• coordinate digital marketing across paid, SEO, social, email, and automation channels
• maintain website and landing pages
• manage collateral inventory and distribution
• support customer surveys and follow-up communications
• coordinate open houses, demos, and boat shows
• manage approved budget expenditures
• report monthly on campaign and program effectiveness.

What we're looking for

Skills & competencies

marketing manager

marketing strategy

digital marketing

retail marketing

b2c marketing

wolfeboro nh

goodhue boat company

full-time

seo

social media

email marketing

events

marketing analytics

Work arrangement

• Weekend coverage required

Benefits & perks

• Health, dental, and vision insurance
• paid time off
• employee discounts
• growth opportunities
• team- and family-oriented culture.

Why this role

Requires three to five years of related marketing experience, particularly in retail or B2C settings. Some business travel may be required; schedule is Monday–Friday with weekends as needed and flexible scheduling for events.

About the employer

Goodhue Boat Company is hiring for this role. Industry: Boat Dealers. Sector: 44.