Marketing Analytics Manager

Job overview

The Marketing Analytics Manager role is listed in Texas City, TX. Compensation is not specified. The position supports marketing strategy and investment decisions across a portfolio of eyewear brands, frames, and lenses. The role turns business data into dashboards, performance analysis, and recommendations that help marketing and business partners assess results and allocate resources. It also supports data accuracy and coordinated campaign and product-launch optimization across Marketing, Finance, Sales Operations, Business Planning, Business Analytics, and IT.

What you'll do

• Develop and maintain business intelligence dashboards
• analyze performance trends across eyewear brands, frames, and lenses
• partner with brand managers and directors on monthly business reviews
• identify growth opportunities and recommend corrective actions
• provide analytics for budget planning, forecasting, and marketing ROI
• lead data harmonization and integration with cross-functional partners
• optimize campaign and product-launch performance and measure customer targeting effectiveness.

What we're looking for

Skills & competencies

marketing analytics manager

business intelligence

marketing dashboards

tableau

sql

roi analysis

campaign optimization

eyewear brands

texas city tx

globalchannelmanagement

full-time

marketing strategy

Work arrangement

• Weekend coverage required

Why this role

Combines executive-facing marketing analytics with data harmonization and ROI-focused planning across an eyewear portfolio.

About the employer

Globalchannelmanagement is hiring for this role. Industry: Marketing Research and Public Opinion Polling. Sector: 54.