Brand & Product Marketing Manager, Golf

Job overview

The Brand & Product Marketing Manager, Golf role is onsite in Miami, FL; compensation is not specified. The position supports Perry Ellis International’s golf brand portfolio, including PGA TOUR Official Licensed Apparel, Ben Hogan, Jack Nicklaus, and Grand Slam. The manager leads seasonal marketing asset development and deployment, coordinating creative and product teams with sales leadership and licensors. The work connects brand storytelling and channel-specific materials to retail and e-commerce needs while managing production budgets, approvals, and deadlines.

What you'll do

• Lead the seasonal marketing asset pipeline across product merchandising, creative services, photo studio, and AI innovation teams. Plan and execute lifestyle, studio, and editorial photo/video shoots, including budgets, talent, and product coverage. Develop e-commerce assets and channel-specific sales materials
• partner with sales leadership on focus styles
• manage licensor approvals, global asset distribution, marketing portals and DAM updates, campaign budgets, and seasonal deadlines.

What we're looking for

Skills & competencies

brand marketing

product marketing

golf apparel

pga tour

ben hogan

jack nicklaus

grand slam

miami fl

perry ellis international

e-commerce content

generative ai

campaign production

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, and vision plans
• 401(k) with discretionary company match
• basic life and AD&D
• PTO and paid holidays
• tuition reimbursement
• Member Assistance Program
• associate clothing discounts.

Why this role

The role includes strategic ownership across four named golf apparel brands and responsibility for scaling in-house generative AI content workflows. The posting requests 5+ years of relevant experience and a bachelor’s degree in a related field.

About the employer

Perry Ellis International is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.