Growth Marketing Manager

Job overview

The Growth Marketing Manager role is listed in Atlanta, GA, and is described as the first growth marketing position supporting Family Health Checker through FDNA and Nacre Capital. Compensation is not specified. The role focuses on making the service easier for parents to find and use through search, paid channels, parenting communities, and AI answer engines. The manager builds a trust-centered growth program for a health-related service, balancing user acquisition with privacy, clinical review, and regulatory boundaries. The role owns strategy, execution, and reporting across organic search, paid acquisition, community engagement, partnerships, and content operations.

What you'll do

• Own organic search strategy and content
• improve visibility in AI answer engines
• manage Google Ads and paid social strategy, budgets, creative, landing pages, and campaign iteration
• collaborate on privacy-safe tracking
• build a transparent presence in parenting communities
• oversee professional social messaging
• develop advocacy and creator partnerships
• track funnel metrics
• manage content calendars, contractors, and claims review.

What we're looking for

Skills & competencies

growth marketing manager

full-time

atlanta ga

nacre capital

fdna

healthcare marketing

seo

google ads

ai answer optimization

parenting communities

privacy-safe tracking

content operations

Work arrangement

• Weekend coverage required

Why this role

The posting describes this as the first Growth Marketing Manager role and says the person will initially own strategy, execution, and reporting, directing contractors without a team under them on day one.

About the employer

Nacre Capital is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.