Marketing Director

Job overview

The Marketing Director role is onsite in El Paso, TX, and compensation is not specified. Hospice of El Paso provides hospice services and works to ensure timely patient referrals and admissions. The role exists to lead marketing and admissions efforts that build referral relationships and meet referral goals. It contributes to appropriate, timely hospice intake by supervising staff, educating referral sources, coordinating admissions, and monitoring performance.

What you'll do

• Supervise hospice liaisons and marketers
• develop and implement marketing and admissions plans
• educate healthcare professionals about hospice services
• manage territories and monitor industry trends
• track referral goals and prepare reports
• lead staff training
• develop community programs and presentations
• build relationships with referral sources
• coordinate admissions with physicians and discharge planners
• and support department budgets, policies, and staff performance.

What we're looking for

Skills & competencies

marketing director

el paso tx

full-time

hospice services

marketing leadership

admissions

referral development

healthcare professionals

team training

bilingual english-spanish

community outreach

hospice of el paso

Work arrangement

• Weekend coverage required

Why this role

Requires a bachelor’s degree in nursing, marketing, business, or a health-related field; three or more years of hospice sales and marketing leadership experience; healthcare sales/marketing and training experience; bilingual English/Spanish; and a valid driver’s license and personal vehicle.

About the employer

HOSPICE OF EL PASO, INC is hiring for this role. Industry: Home Health Care Services. Sector: 62.