Senior Paid Media Manager

Job overview

The Senior Paid Media Manager is an onsite, full-time position in Lehi, UT; compensation is not specified. Pattern provides technology and AI-enabled ecommerce growth services to global brands across online marketplaces. The manager leads paid campaign execution and optimization, primarily across TikTok DTC and TikTok Shop, with Meta as a secondary channel. Performance analysis, creative testing, and budget management help brand partners meet campaign goals.

What you'll do

• Set up and launch TikTok DTC and TikTok Shop campaigns, with Meta support
• develop and brief platform-appropriate creative
• optimize targeting, creatives, bids, and placements
• monitor performance metrics
• conduct A/B tests
• report insights and recommendations
• coordinate with creative and content teams
• troubleshoot tracking and conversion events
• and manage budgets and pacing.

What we're looking for

Skills & competencies

senior paid media manager

paid social

tiktok ads

tiktok shop

tiktok dtc

meta ads

campaign optimization

a/b testing

lehi ut

pattern

ecommerce marketing

Work arrangement

• Weekend coverage required

Benefits & perks

• Unlimited PTO, paid holidays, onsite fitness center, company-paid life insurance, health, vision, and dental insurance, and 401(k) match.

Why this role

TikTok is the primary channel, with Meta as a secondary channel; the role works with TikTok Shop and Paid Social managers and partners with creative, analytics, and account teams.

About the employer

Pattern is hiring for this role. Industry: Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services. Sector: 51.