Director of Public Relations

Job overview

The Director of Public Relations role is onsite in Denver, CO, with travel up to 20% as required. The stated salary range is $115,000–$135,000 per year. The role supports Natural Grocers’ growth by strengthening its public reputation, increasing brand awareness, and advancing its Five Founding Principles. The director leads public relations, media relations, and community engagement strategy, advising senior leaders and coordinating communications across departments. The work includes media outreach, spokesperson preparation, issue and crisis communications, events, partnerships, and measuring campaign results to support company objectives.

What you'll do

• Develop and lead public relations strategy
• write, edit, and oversee internal and external communications
• develop media relations and community engagement initiatives
• build media relationships
• serve as spokesperson and prepare company representatives for interviews
• advise senior leaders
• lead issue management and crisis communications under Legal guidance
• coordinate events, partnerships, and communications projects
• track project delivery and measure campaign results.

What we're looking for

Skills & competencies

director of public relations

denver co

natural grocers

$115,000–$135,000 per year

public relations strategy

media relations

community engagement

crisis communications

corporate communications

travel up to 20%

full-time

Work arrangement

• Weekend coverage required

Why this role

Bachelor’s degree required; at least eight years of progressive public relations, corporate communications, or related experience; travel up to 20% as required.

About the employer

Natural Grocers is hiring for this role. Industry: Supermarkets and Other Grocery Retailers (except Convenience Retailers). Sector: 44.