Marketing Lifecycle Manager

Job overview

The Marketing Lifecycle Manager role is listed in Boca Raton, FL, with work-from-home Fridays; the posting does not specify compensation. LendingOne describes itself as a direct real estate lender and says the role will build lifecycle marketing infrastructure across its lending and Partnerships business lines.

What you'll do

• Own lifecycle programs from audience definition and enrollment logic through copy, sequencing, and reporting
• develop segmentation strategy
• build nurture flows for Partnerships
• manage HubSpot workflows, lists, suppression logic, and naming conventions
• connect email performance to pipeline
• and coordinate with sales, business development, and channel partners.

What we're looking for

Skills & competencies

marketing lifecycle manager

boca raton fl

lendingone

lifecycle marketing

hubspot

email campaigns

audience segmentation

nurture flows

marketing automation

pipeline reporting

partnerships

work-from-home fridays

Work arrangement

• Weekend coverage required

Benefits & perks

• Full medical, dental, and vision benefits, company-matching 401(k), paid time off, 10 company-paid holidays, work-from-home Fridays, career development, training, and internal promotion opportunities.

Why this role

The posting describes work-from-home Fridays and requires HubSpot fluency, lifecycle or email marketing experience, and experience supporting multiple business units or stakeholder groups.

About the employer

LendingOne is hiring for this role. Industry: Real Estate Credit. Sector: 52.