Brand Marketing Associate, Owala Channels

Job overview

The Brand Marketing Associate, Owala Channels role is fully in-office in Lehi, UT. Compensation is not specified. The role supports Owala, a hydration brand within Trove Brands, whose products are designed to simplify and improve everyday life. The associate develops channel-specific go-to-market plans and coordinates their execution with cross-functional partners. By using consumer and business data to shape assortment, messaging, demand planning, and commercialization, the role contributes to Owala’s brand growth and financial and volume targets.

What you'll do

• Develop go-to-market strategies for assigned retail or digital channels
• lead channel execution of brand-building and innovation plans
• coordinate annual plans with cross-functional experts across the 4Ps
• use consumer and business data to inform product innovation, assortment, and messaging
• oversee channel demand planning
• lead commercialization of product initiatives
• partner with Sales on channel-specific selling stories.

What we're looking for

Skills & competencies

brand marketing associate

owala

channel strategy

go-to-market

retail channels

digital channels

consumer products

brand management

trove brands

lehi ut

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, and vision care
• 401(k) with employer matching
• paid time off
• maternity/paternity leave
• fitness center, basketball/volleyball court, yoga studio, and meditation/nap room.

Why this role

The posting describes a brand management career track and lists medical, dental, and vision care; 401(k) matching; paid time off; parental leave; and onsite fitness and recreation amenities.

About the employer

Trove Brands is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.