Search Engine Marketing (SEM) Manager

Job overview

The Search Engine Marketing (SEM) Manager role is onsite in Dallas, TX. Compensation is not specified. The role supports PMG’s Paid Search Marketing team, which works with media, creative, and analytics teams on client marketing strategies. The manager guides paid search strategy and campaign execution, using performance analysis and testing to improve results for clients. The role also develops client relationships and mentors team members while coordinating search efforts with other marketing channels.

What you'll do

• Monitor search performance and identify optimization opportunities
• lead paid search strategy and campaign implementation
• report on performance metrics and revenue with actionable recommendations
• analyze campaign data
• manage client relationships
• plan and allocate budgets
• align search with PR, social, and programmatic initiatives
• promote adoption of PMG’s Alli platform
• track industry trends
• lead test-and-learn efforts
• mentor and manage a team.

What we're looking for

Skills & competencies

sem manager

paid search

search campaigns

google ads

microsoft ads

campaign analytics

budget planning

client relationships

team leadership

alli platform

dallas tx

pmg

Work arrangement

• Weekend coverage required

Benefits & perks

• Annual bonus program
• professional development and mentorship
• time off
• paid parental leave
• retirement benefits
• medical, dental, and vision coverage
• fertility and family-building benefits
• pet insurance
• lifestyle spending account
• commuter benefits
• eight paid volunteer hours annually
• AI tools and training.

Why this role

Requires 5+ years of paid search experience and 2+ years of people management experience; advanced expertise with Google Ads and Microsoft Ads is requested.

About the employer

PMG is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.